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A manager in a business is constantly called to make decisions; and these decisions must align with the strategic goals
of his business. Otherwise, it will result in conflicts. Hence, the importance of knowing about strategy in business.
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The following is the brief outlay of our Strategic Management programme for middle level managers -
- Introduction to Strategy
- Understanding the Competitive Nature of Strategy
- Analyzing A Company’s External Environment
- Analyzing A Company’s Internal Environment
- Strategy at Business-Level
- Strategy at Corporate-Level
- Cooperative Strategic Management
- Acquisition and Mergers
- Corporate Governance
- Organizational Structure
- Leadership
- Entrepreneurship
- Tradeoffs among Behavior, Output, and Input Controls
- Activity-Based Costing (ABC) for Evaluating Valued-Added Activities
- Shareholder Value Measures, such as EVA and MVA
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